Consumers Priase Buick In Kelley Blue Book Image AwardsApr 22nd, 2015
According to the customer surveyed in the Kelley Blue Book 2015 Brand Image Awards, Buick is the Best Value Luxury Brand. It’s no one-time coincidence, either– this is the third-consecutive year Buick has walked away with the award.
The survey is based on consumer brand perception from more than 12,000 in-market new vehicles shoppers annually on the Kelly Blue Book website.
“Earning this recognition three consecutive years indicates that we’re shifting consumer perception,” said Duncan Aldred, vice president of Buick. “Consumers now understand that great products and service is what to expect from Buick.”